Using a proper a SEO plan is a key for your seasoned website or for a new one. It may sound like a drag, but if people can’t find you on a search engine, it simply means you don’t exist.
Yes I know it’s harsh. Google is a huge library and with various websites, you can imagine how difficult it is to put all the information together. Google can read and will share your content if it’s organized and standardized better. There are certain things you will have to add to your to do list, if you want your page on the first page. 1. Make sure the name, address and phone number is the same across the web It is important as Google doesn’t recognize and approve your address across various locations, your website may not show up. 2. Use Google Keyword planner to see what people are looking for or your competition Google Keyword planner is a tool which will help you look for those keywords that are popular. You can even explore what your competition is ranking for if you want to rival that specific keyword. The goal is to aim what your customers are looking for when they look for and how to attract them when they need not know how much they want you. 3. Make a keyword for every page It helps focus on a page’s content if you have a keyword or a key phrase for each website page. Google will learn what the page is about and will direct traffic towards the website. The aim is to help Google identify your content. You have to make it possible for Google to know what the pages are about. 4. Make sure the pages have good meta descriptions Meta Descriptions are 320 characters and narrate what the page is about to the audience and Google. You want the Meta descriptions to be an active voice, to tell users what to expect. Search engines are smart with reading sentences, so make sure you sound human when writing descriptions. Don’t stuff the Meta descriptions with a lot of keywords. Include one keyword or phrase assigned to the page and write a normal human sentence. 5. Follow these practices to upload images It is important to fill the backend data for the search engines to read as they can’t read images. When you upload an image, make sure it includes the keyword, headlines and what the image is about. Remember not to leave it as the original file name. Google may not be able to comprehend it. If for some reason the image doesn’t upload, you should fill out an image alt text. A piece of the content will show up and make sense to users. 6. Submit an updated sitemap on Google Once the important stuff is down, you should make sure the search engines know you are up to date. You simply need to create a sitemap. It creates a Google webmaster account, link it to the website and follow the instructions to submit the sitemap. It is simply a detailed table of contents that help search engines know and classify your website even better. Conclusion Search engine optimization is not just a trend that will phase out soon. It’s something websites depend on at present and will always in the future as well. If you are only just beginning to pay attention on SEO, you are behind but it’s not too late to use the methods mentioned above
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AuthorNimbus Adcom is an Indian based company located in Noida offer Bulk SMS, Bulk Email Marketing, Web Designing & Development, Mobile Website Development, Website Software Development and Digital Marketing Services in Noida, Delhi, Mumbai, Chennai, Jaipur, Ranchi, Odisha, India and worldwide. Archives
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